Pricing Research
NewGrowth's pricing research helps tailor pricing to your company's strategic objectives whether increasing market share, maximizing profit, growing revenue, or charging a premium for quality.
Areas of research include:- Price elasticity of customer demand
- Optimal price points
- Ability to charge premium pricing for quality or market leadership
- Discount structures for volume purchases
- Pricing for channel partners
- Support sales growth in new markets while retaining profit in core segments
- Accelerate product acceptance during the initial launch phase
- Meet your business objectives for product lines (profit, unit volume, etc.) while serving the needs of your customers
- Gain additional mileage out of older products by pricing to increase value relative to newer offerings
Related Topics
Case Studies